{"id":9047,"date":"2019-04-02T10:51:53","date_gmt":"2019-04-02T08:51:53","guid":{"rendered":"https:\/\/www.voicebooking.com\/blog\/?p=5024"},"modified":"2023-05-30T15:29:16","modified_gmt":"2023-05-30T13:29:16","slug":"voice-technology-is-coming-are-you-ready-for-it","status":"publish","type":"post","link":"http:\/\/www.voicebooking.com\/en\/blog\/voice-technology-is-coming-are-you-ready-for-it","title":{"rendered":"Voice over technology and innovation is coming"},"content":{"rendered":"<p><strong>Do you already use a voice assistant? At the beginning of March B. Amsterdam turned its focus squarely on Voice, with a range of experts sharing their vision for, and general outlook on, Voice Technology. Our Chief of Sound, Gijs, along with Audio Engineer, Max, were there to take care of the Emerce podcasts. Time for some questions about the future of Voice. And\u2026 you can also read all about the Voice solution we have just developed.<\/strong><\/p>\r\n<h2>To get straight to the point: do you have a smart speaker at home?<\/h2>\r\n<p>Gijs: \u201cYeah, sure, I have one at home. A Google Home to be precise. I use it to quickly check what the traffic is like, or what is on my agenda for the next couple of hours, for example. It\u2019s very handy, you can just call out while you\u2019re getting your last bits and pieces together before going out the door. My kids use it mainly as a joke book! But, after about 3 or 4 jokes, they\u2019re usually tired of it.\u201d<\/p>\r\n<h2>Is such a smart speaker just a nice gadget, or does it have a serious future?<\/h2>\r\n<p>\u201cThe developments are moving fast. In the future you\u2019ll just ask your phone or your speaker: <em>will you make me an appointment at the hairdresser on Saturday, at 9 o\u2019clock<\/em>? The virtual assistant then calls the hairdresser directly, in the background. Google gave a demo of just this kind of functionality. It has to be said though, that this is a best case scenario. There are, of course, also plenty of moments that could be imagined where the assistant doesn\u2019t understand what the other person says, and the whole conversation falls apart. I sometimes ask myself, how long will it be before there is another assistant on the other end of the phone? Then there will be two Google Assistants talking to each other. How well will that go?\u00a0I think it could still take a good while before they\u2019re effectively making hairdresser appointments, as you see happen in the video, for real. But it is definitely going that way.\u201d<\/p>\r\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/D5VN56jQMWM\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\r\n<p style=\"text-align: center;\"><em>Google Duplex: A.I. Assistant calls local company to make an appointment (2018)<\/em><\/p>\r\n<h2>What other opportunities do you see for companies?<\/h2>\r\n<p>I think there will definitely be all sorts of solutions to think about. I just don\u2019t know whether my answers have, in reality, already been overtaken.<\/p>\r\n<p>There could suddenly be groundbreaking voice use cases added tomorrow. I do see coupling voice solutions to other smart devices as a particularly interesting next step. That Google will look in your kitchen cupboard and say: <em>I see that the chocolate is nearly finished. Shall I order you some more? I\u2019ll let you see the order. Is that OK? You\u2019ll see your shopping list appear on your phone.<\/em> You will just need to say \u2018<em>yes<\/em>\u2019 and the next day everything will be delivered to your home.<\/p>\r\n<p>You know that the general text on websites needs to be easy to read. You have read it here before, but here it comes again: write in written language. So, I expect that in addition to SEO &#8211; Search Engine Optimisation &#8211; you will later have to watch out for your AO &#8211; Assistant Optimisation. How do you make sure that the text on your website is still easy to understand if it\u2019s read aloud by an assistant?<\/p>\r\n<h2>What do the developments in Voice Technology mean for text to speech?<\/h2>\r\n<p>\u201cThe majority of text to speech services still sound very synthetic. The stress is put in the wrong place and the spe-ed, sometimes does not me-et the de-ma-nd. Google is working on an API at the moment that will have to be a lot better than existing text to speech tools. The expectation is that it will come to market, and be available open source, this year. We\u2019re not there yet, but the developments are going at an exponential rate. I\u2019m very curious about it.\u201d<\/p>\r\n<h2>When do you think that computer voices will no longer be really distinguishable from ours?<\/h2>\r\n<p>\u201cThat\u2019s really reading the tea leaves. A number of speakers from Google compared the moment we find ourselves in right now, with the moment when the iPhone first came out in 2007. Why? The iPhone changed an awful lot in our lives, of course. A lot of people at Emerce Update expect Voice Technology to have just as big an impact as the iPhone. We are really only just at the beginning. What we can already say is that Voice Control will be <em>the<\/em> method to interact with your computer. Because, you won\u2019t need to type everything, that will be old-fashioned. And you will no longer need to click, you can just talk. This is of course a much more natural way to communicate. You remove a barrier. Adobe showed in a demo that they only need a few words to replicate someone\u2019s voice. That works in that specific example, perhaps. But at the moment you need to let someone record ten thousand, strange sentences to be able to gather all the ingredients for the \u2018voice generator\u2019. Let\u2019s have another look in six months time, we\u2019ll be a good way on by then, no doubt.\u201d<\/p>\r\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"#VoCo. Adobe Audio Manipulator Sneak Peak with Jordan Peele | Adobe Creative Cloud\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/I3l4XLZ59iw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\r\n<p style=\"text-align: center;\"><em>Preview of a new tool from Adobe, that can adapt the spoken words in a voice over (2016)<\/em><\/p>\r\n<h2>And now you guys have your own Voice solution?<\/h2>\r\n<p>\u201cYeah! We\u2019ve been busy with Voice Technology for a while and have had a look at the possibilities for the communications and content industries. We saw potential for testing voice over scripts and making guide tracks. So, for these we\u2019ve developed our <a href=\"https:\/\/wp-staging.voicebooking.com\/en\/free-voice-over-generator\" target=\"_blank\" rel=\"noopener noreferrer\">voice over generator<\/a>. As video maker, you type the script in, choose the right voice in the right language, and then you can also adjust the pitch of the tone and the speed. Of course it doesn\u2019t produce a voice that is ready for broadcast, but it is a really handy tool to edit the video in terms of timing. You are able then, before the voice over has even been recorded, to put the voice under the video and see and listen to how your message comes across. If necessary you can replace words or change the syntax and only once you\u2019re happy that the video is ready, allow the real voice over to record. That saves time and retakes. I think that everyone will be happy with that.\u201d<\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-156262\" src=\"https:\/\/wp-staging.voicebooking.com\/app\/uploads\/Screenshot-VOG-EN-300x203.jpg\" alt=\"\" width=\"1003\" height=\"679\" srcset=\"https:\/\/www.voicebooking.com\/app\/uploads\/Screenshot-VOG-EN-300x203.jpg 300w, https:\/\/www.voicebooking.com\/app\/uploads\/Screenshot-VOG-EN-1024x692.jpg 1024w, https:\/\/www.voicebooking.com\/app\/uploads\/Screenshot-VOG-EN-768x519.jpg 768w, https:\/\/www.voicebooking.com\/app\/uploads\/Screenshot-VOG-EN.jpg 1141w\" sizes=\"auto, (max-width: 1003px) 100vw, 1003px\" \/><\/p>\r\n<p><strong>Would you like to be among the first to try out our free <a href=\"https:\/\/wp-staging.voicebooking.com\/en\/free-voice-over-generator\" target=\"_blank\" rel=\"noopener noreferrer\">voice over generator<\/a>? There is no quicker way to test a voice over text for timing and impact. We\u2019re curious to know what you think of it.<\/strong><\/p>\r\n\r\n<p>&nbsp;<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Do you already use a voice assistant? At the beginning of March B. Amsterdam turned its focus squarely on Voice, with a range of experts sharing their vision for, and general outlook on, Voice Technology. Our Chief of Sound, Gijs, along with Audio Engineer, Max, were there to take care of the Emerce podcasts. Time &hellip; <a href=\"http:\/\/www.voicebooking.com\/en\/blog\/voice-technology-is-coming-are-you-ready-for-it\">Continued<\/a><\/p>\n","protected":false},"author":3,"featured_media":11872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[198,206],"tags":[],"class_list":["post-9047","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inspiration","category-voice-over-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Upcoming Voice Over Technology &amp; Innovation | Voicebooking<\/title>\n<meta name=\"description\" content=\"Voicebooking&#039;s Chief of Sound, Gijs and Audio Engineer Max discuss the latest innovations in voice over technology. Click here and learn more!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.voicebooking.com\/en\/blog\/voice-technology-is-coming-are-you-ready-for-it\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Voice over technology and innovation is coming\" \/>\n<meta property=\"og:description\" content=\"Voicebooking&#039;s Chief of Sound, Gijs and Audio Engineer Max discuss the latest innovations in voice over technology. 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