{"id":9305,"date":"2016-05-08T05:30:00","date_gmt":"2016-05-08T05:30:00","guid":{"rendered":"https:\/\/www.voicebooking.com\/blog\/2016\/05\/08\/cmotalk-maarten-vernooij\/"},"modified":"2023-06-21T15:30:21","modified_gmt":"2023-06-21T13:30:21","slug":"cmo-talk-maarten-vernooij","status":"publish","type":"post","link":"http:\/\/www.voicebooking.com\/nl\/blog\/cmo-talk-maarten-vernooij","title":{"rendered":"CMOtalk &#8211; Maarten Vernooij"},"content":{"rendered":"<p>Iedere maand interviewed <a href=\"https:\/\/www.KlaasWeima.nl\">Klaas Weima<\/a> van <a href=\"https:\/\/www.energize.nl\">Reclamebureau Energize<\/a> de CMO van een toonaangevend bedrijf in onze studio voor Het Tijdschrift van de Marketing en BNR. Als trotse partner verzorgen wij de opname en productie.<\/p>\n<p>Deze week is de beurt aan <strong>Maarten Vernooij<\/strong>. Hij starte in 2008 bij Philips Lighting. Hij wordt daar verantwoordelijk voor de wereldwijde strategie van Professionele verlichtingssystemen. Een belangrijke drijfveer voor zijn overstap was de aanstaande transitie van conventionele naar LED verlichting en de massale verandering die dat met zich mee bracht. Na een periode voor Philips met gezin in Japan gewoond te hebben, waar hij de wereldwijde sales organistie voor projectie verlichting aanstuurt, start Maarten in 2013 als Marketing verantwoordelijke voor Philips Lighting in de Benelux. In 2014 wint hij met zijn team de B2B Marketing Award en in 2015 verschijnt zijn naam in de lijst van 100 beste Marketeers in Nederland. Meer achtergrondinfo vind je op de <a href=\"https:\/\/cmotalk.nl\/maarten-vernooij\" target=\"_blank\" rel=\"noopener noreferrer\">CMO Talk site<\/a>.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/w.soundcloud.com\/player\/?url=https%3A\/\/api.soundcloud.com\/tracks\/242911975&amp;color=%23ff5500&amp;auto_play=false&amp;hide_related=false&amp;show_comments=true&amp;show_user=true&amp;show_reposts=false\" width=\"100%\" height=\"166\" frameborder=\"no\" scrolling=\"no\"><\/iframe><br \/>\n<strong>CMO Talk wordt medemogelijk gemaakt door:<\/strong><\/p>\n<p><img decoding=\"async\" class=\"image-responsive\" src=\"https:\/\/www.microcreatives.com\/wp-content\/uploads\/2015\/12\/Adobe-logo.png\" alt=\"mooie header\" width=\"150\" \/><br \/>\n<img decoding=\"async\" class=\"image-responsive\" src=\"https:\/\/cmotalk.nl\/files\/home\/tvm-logo3.png\" alt=\"mooie header\" width=\"150\" \/><br \/>\n<img decoding=\"async\" class=\"image-responsive\" src=\"https:\/\/cmotalk.nl\/files\/home\/logo%20nima.png\" alt=\"mooie header\" width=\"150\" \/><br \/>\n<img decoding=\"async\" class=\"image-responsive\" src=\"https:\/\/cmotalk.nl\/files\/home\/energize-logo[1].png\" alt=\"mooie header\" width=\"150\" \/><br \/>\n<img decoding=\"async\" class=\"image-responsive\" src=\"https:\/\/cmotalk.nl\/files\/home\/voicebooking.png\" alt=\"mooie header\" width=\"150\" \/><\/p>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Wil je meer lezen? Vind al onze e-books hier: 52 tips voor het schrijven van overtuigende voice-over scripts 15 praktische tips - De do's en don'ts van in-house productie 23 tips: zo vergroot je de kans op een filmfestivalzege voor jouw inzending Een praktische checklist voor het online werken met een voice-over op afstand 20 praktische tips: het maken van een effectieve e-learning cursus&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:1317761,&quot;3&quot;:{&quot;1&quot;:0},&quot;10&quot;:2,&quot;11&quot;:4,&quot;12&quot;:0,&quot;14&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;15&quot;:&quot;Arial&quot;,&quot;21&quot;:1,&quot;23&quot;:1}\" data-sheets-textstyleruns=\"{&quot;1&quot;:0,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:0},&quot;5&quot;:1,&quot;9&quot;:0}}\uee10{&quot;1&quot;:45,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;9&quot;:1}}\uee10{&quot;1&quot;:46,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:0},&quot;9&quot;:0}}\uee10{&quot;1&quot;:47,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;9&quot;:1}}\uee10{&quot;1&quot;:110,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:0},&quot;9&quot;:0}}\uee10{&quot;1&quot;:111,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;9&quot;:1}}\uee10{&quot;1&quot;:172}\uee10{&quot;1&quot;:174,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;9&quot;:1}}\uee10{&quot;1&quot;:249}\uee10{&quot;1&quot;:253,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;9&quot;:1}}\uee10{&quot;1&quot;:330}\uee10{&quot;1&quot;:335,&quot;2&quot;:{&quot;2&quot;:{&quot;1&quot;:2,&quot;2&quot;:1136076},&quot;9&quot;:1}}\" data-sheets-hyperlinkruns=\"{&quot;1&quot;:45,&quot;2&quot;:&quot;https:\/\/wp-staging.voicebooking.com\/nl\/e-book-downloaden&quot;}\uee10{&quot;1&quot;:46}\uee10{&quot;1&quot;:47,&quot;2&quot;:&quot;https:\/\/wp-staging.voicebooking.com\/nl\/e-book-downloaden&quot;}\uee10{&quot;1&quot;:110}\uee10{&quot;1&quot;:111,&quot;2&quot;:&quot;https:\/\/wp-staging.voicebooking.com\/nl\/15-praktische-tips-de-dos-en-donts-van-in-house-productie&quot;}\uee10{&quot;1&quot;:172}\uee10{&quot;1&quot;:174,&quot;2&quot;:&quot;https:\/\/wp-staging.voicebooking.com\/nl\/23-tips-zo-vergroot-je-je-kans-op-een-overwinning-op-een-filmfestival&quot;}\uee10{&quot;1&quot;:249}\uee10{&quot;1&quot;:253,&quot;2&quot;:&quot;https:\/\/wp-staging.voicebooking.com\/nl\/wat-zoek-je-in-een-voice-over-die-op-afstand-werkt&quot;}\uee10{&quot;1&quot;:330}\uee10{&quot;1&quot;:335,&quot;2&quot;:&quot;https:\/\/wp-staging.voicebooking.com\/nl\/e-learning-cursussen-met-impact&quot;}\uee10{&quot;1&quot;:401}\"><strong>Wil je meer lezen? Vind al onze e-books hier:<\/strong><br \/>\n<a class=\"in-cell-link\" href=\"https:\/\/wp-staging.voicebooking.com\/nl\/52-tips-voor-schrijven-scripts\" target=\"_blank\" rel=\"noopener\"> 52 tips voor het schrijven van overtuigende voice-over scripts<\/a><br \/>\n<a class=\"in-cell-link\" href=\"https:\/\/wp-staging.voicebooking.com\/nl\/15-praktische-tips-de-dos-en-donts-van-in-house-productie\" target=\"_blank\" rel=\"noopener\">15 praktische tips &#8211; De do&#8217;s en don&#8217;ts van in-house productie<\/a><br \/>\n<a class=\"in-cell-link\" href=\"https:\/\/wp-staging.voicebooking.com\/nl\/23-tips-zo-vergroot-je-je-kans-op-een-overwinning-op-een-filmfestival\" target=\"_blank\" rel=\"noopener\">23 tips: zo vergroot je de kans op een filmfestivalzege voor jouw inzending<\/a><br \/>\n<a class=\"in-cell-link\" href=\"https:\/\/wp-staging.voicebooking.com\/nl\/wat-zoek-je-in-een-voice-over-die-op-afstand-werkt\" target=\"_blank\" rel=\"noopener\">Een praktische checklist voor het online werken met een voice-over op afstand<\/a><br \/>\n<a class=\"in-cell-link\" href=\"https:\/\/wp-staging.voicebooking.com\/nl\/e-learning-cursussen-met-impact\" target=\"_blank\" rel=\"noopener\">20 praktische tips: het maken van een effectieve e-learning cursus<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CMOtalk &#8211; Maarten Vernooij, CMO Phillips Lighting<\/p>\n","protected":false},"author":3,"featured_media":151811,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[292],"tags":[],"class_list":["post-9305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cmo-talk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CMOtalk - Maarten Vernooij | Voicebooking<\/title>\n<meta name=\"description\" content=\"CMOtalk - Maarten Vernooij. 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